Sierra Madre Collection — Unified Intelligence Platform

COMMAND OVERVIEW

Sierra Madre Collection · Unified Intelligence Platform · DOME v2.0 · Eagle Rock, CA

👤

12,847

Customer Golden Records

↑ 342 new this week

🔩

18,342

Product Master Records

↓ 0.3% dupe rate

🏭

34

Vendor Records

94.1% avg fill rate

📍

1,284

Bin Locations

94.2% utilization

⬡

2,847

RFID Events Today

↑ 99.7% pick accuracy

Segment Revenue Distribution

Segment Breakdown

Live RFID Stream

CUSTOMER GOLDEN RECORDS

Unified identity resolution across Shopify · Email Engine · ShipStation · Phone — 12,847 golden records

Records

Segments

IR Signals

Customer	Models	Segment	LTV	Last Order	IR	Sources

VENDOR INTELLIGENCE

34 active vendors · Vendor golden records with alias resolution · Performance scoring · Lead time tracking

PRODUCT MASTER

18,342 SKUs · OEM supersession chains · Demand velocity tracking · RFID-linked inventory

Catalog

Supersessions

Velocity

SKU	Name	OEM PNO	Type	Fitment	Qty	Bin	Vel	IR

LOCATIONS & BIN MAP

1,284 bin locations · RFID coverage 98.4% · 3 active discrepancies

Warehouse Bin Map

Active Discrepancies

RFID LIVE STREAM

Real-time RFID event stream · Pick · Put Away · Receive · Ship · Adjust — 2,847 events today

Event Stream

Event Type Distribution

CROSS-DOMAIN ANALYTICS

Four-way entity intelligence · Customer x Product x Vendor x Location linkage graph

Intelligence Queries

Inventory Accuracy — 30 Day Trend

Segmentation Engine

CUSTOMER SEGMENTS

14 behavioural + model-ownership segments · 12,847 Golden Records · Auto-assigned · Updated nightly

14 segments

Top Insight

Air-Cooled Enthusiast segment (2,840 members) generates 3.5x higher LTV than platform average. Pre-War 356 Collectors have 2.1x higher AOV.

Activation Layer

CHANNEL ACTIVATION MATRIX

14 automated activation flows · Email Engine + Shopify + DOME · 2,969 runs today · CDP-powered personalisation

Active Activation Rules

+ Add Rule

Email Engine · Sequence Engine

EMAIL DRIP SEQUENCES

4 automated sequences · 384K emails/mo · DiMaBot personalisation · Porsche model-aware content

68%

Avg Open Rate

↑ vs 21% industry benchmark

24%

Click-Through Rate

↑ vs 4.2% industry benchmark

Win-Back (18-Month)

Cart Abandon (4h)

VIP Early Access

Post-Purchase

Retention · DiMaBot

WIN-BACK ENGINE

127 active win-back customers · $418K at-risk revenue · DiMaBot + NinjaBot powered

54%

Win-Back Open Rate

↑ vs 21% industry

31%

Reactivation Rate

↑ $418K saved/mo

KnCO DOME Interface

DOME AUTOMATION WORKFLOWS

6 active workflows · 2,969 runs today · 100% success rate · CDP-powered orchestration

Conversion Intelligence

FUNNEL ANALYSIS

8-stage customer journey funnel · 12,847 total Golden Records · Real-time conversion tracking

View: All Customers VIP Only

Stage Conversion Funnel

7-Day Revenue

Segment Conversion

Cohort Retention